Cookie Policy

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Effective Date: September 26, 2024

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This Cookie Policy explains how SELVA! (SELVA OÜ) (“Company”, “we”, “us”, or “our”) uses cookies and similar tracking technologies on our website, selva.ee (the “Site”). It outlines what cookies are, how we use them, and how you can control your cookie preferences.

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For any questions about this Cookie Policy, you can contact us at:

Email: privacy@selva.ee

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1. What Are Cookies?

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Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They contain information that is transferred to your device’s hard drive, allowing the website to recognize your device and remember certain information about your session.

Cookies help websites function efficiently and provide useful data to website owners to improve user experience.

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Types of Cookies We Use:

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‍Essential Cookies: These are necessary for the operation of our website. They include, for example, cookies that enable you to log into secure areas or make use of e-commerce functionality.
Analytics Cookies: These cookies help us track how visitors use our website, providing us with anonymous data that help us improve the site’s performance and usability. We use Pirsch.io and Umami analytics, which are GDPR-compliant, to collect anonymized data such as pages visited, session duration, and browser information.
Functionality Cookies: These cookies enable us to remember choices you make on our website, such as your language preferences, and provide enhanced, more personalized features.
Third-Party Cookies: We use third-party services such as Instantly.ai (for U.S.-based visitor identification), Stripe and Gumroad (for payment processing), and Cal.com (for meeting bookings). These services may place cookies on your device to facilitate their services. Any data collected through these cookies is controlled by the respective third-party providers and subject to their privacy policies.

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2. How We Use Cookies

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We use cookies to:

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Ensure our website functions correctly and delivers a secure user experience.
Understand how visitors interact with our site by collecting anonymized data (through Pirsch.io and Umami).
Facilitate the payment process through Stripe and Gumroad.
Provide services like meeting scheduling through Cal.com.
Enable U.S.-based visitor identification for marketing and personalization purposes using Instantly.ai (which does not collect data for EU-based visitors).

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By using cookies, we can improve the functionality of the site and provide users with a better browsing experience.

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3. Your Cookie Preferences

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Cookie Consent

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When you first visit our website, you will be asked to consent to the use of non-essential cookies (such as analytics cookies) through a cookie banner. You have the right to accept or reject cookies at any time. Essential cookies necessary for the functioning of the site are automatically applied and cannot be disabled.

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Managing Cookies

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You can manage or disable cookies at any time through your browser settings. Most browsers allow you to refuse cookies or set an alert when a cookie is placed on your device. However, please note that disabling cookies may affect the functionality of the website.

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To manage your cookie preferences, visit your browser’s help pages for instructions:

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‍Chrome: https://support.google.com/chrome/answer/95647‍
Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences‍
Safari: https://support.apple.com/en-us/HT201265‍
Edge: https://support.microsoft.com/en-us/help/4468242/microsoft-edge-browsing-data-and-privacy

4. Cookies We Use

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Below is a list of the types of cookies used on our website and why we use them:

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Cookie Type	Purpose	Examples
Essential Cookies	Required for website functionality.	Session ID, security, login credentials.
Analytics Cookies	Track usage and performance for improvement.	Pirsch.io, Umami (GDPR-compliant).
Functionality Cookies	Remember preferences and settings.	Language settings, user preferences.
Third-Party Cookies	Facilitate third-party services.	Stripe, Gumroad, Instantly.ai, Cal.com.

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5. Third-Party Cookies

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Some of our partners may also use cookies on our website, including third-party service providers like payment processors (Stripe, Gumroad), analytics providers (Pirsch.io, Umami), and marketing services (Instantly.ai). These third parties are responsible for the cookies they set on our site, and we encourage you to review their privacy policies for more information.

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‍Stripe Privacy Policy: https://stripe.com/privacy‍
Gumroad Privacy Policy: https://gumroad.com/privacy‍
Cal.com Privacy Policy: https://cal.com/privacy‍
Instantly.ai Privacy Policy: https://instantly.ai/privacy

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6. Data Retention and Cookies Lifespan

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Cookies are stored on your device for varying periods depending on their purpose:

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‍Session Cookies: These are temporary and deleted once you close your browser.
Persistent Cookies: These remain on your device for a specified period or until manually deleted. We use persistent cookies for analytics and preferences settings.

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The retention period for each cookie type can vary, but we ensure they are used only for as long as necessary to fulfill their purpose.

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7. Updates to This Cookie Policy

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We may update this Cookie Policy from time to time to reflect changes in how we use cookies or as required by law. When we make updates, we will revise the “Effective Date” at the top of this policy and notify you through our website or email where applicable.

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8. Contact Us

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If you have any questions about this Cookie Policy or wish to update your cookie preferences, please contact us at:

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SELVA OÜ

Sepapaja TN 6

15551 Tallinn, Estonia

Email: privacy@selva.ee